Mobile DTV Alliance

Reuters: "Mobile phone giant Nokia has teamed up with other technology firms to promote the DVB-H technology standard for mobile TV (...). Other firms in the alliance include Intel Corp., Motorola, Texas Instruments and Modeo. The tie-up, called the Mobile DTV Alliance, aims to encourage open standards for TV broadcasts to mobiles, focusing on the North American market. DVB-H (Digital Video Broadcasting - Handheld) technology bypasses mobile networks and broadcasts directly to handsets from TV masts, allowing millions of phone users to access the service at the same time."